II. Company Overview
This Section's Contents
You can download our Business Plan Template (including a full, customizable financial model) to your computer here.
Who is [Company Name]?
[Company Name] is a new firewood business located in [location]. We aim to be the #1 source of firewood for residents and local businesses who depend on firewood as their source of heat or for recreation. We offer numerous types of firewood to enjoy, including maple, oak, birch, and ash. Customers can order firewood by the cord or in small quantities.
[Company Name] is led by [Founder’s Name] who has [X] years in the lumber industry. After several years managing a lumber store, [Founder’s Name] decided to branch out on his own and create a firewood business. His extensive knowledge of firewood and the industry will prove invaluable to the business.
[Company Name]’s History
[Company Name] was incorporated as an S-corporation on [date of incorporation]. The operations of the company are currently being run out of [Founder’s Name]’s home, but the business will move to the commercial location once the property is built.
Since incorporation, [Company Name] has achieved the following milestones:
- Located a plot of land to build the store and keep our firewood inventory
- Developed the company’s name, logo, and website located at [website]
- Determined equipment and necessary supplies
- Began recruiting key employees with experience in the lumber industry
[Company Name]’s Products/Services
[Company Name] provides the highest quality firewood sourced from local forests. All firewood is bought from local vendors who make efforts to reforest the areas they cut down. Some of the types of firewood we sell include:
Customers can get firewood by the cord, by pallet, or in smaller quantities. Prices will vary depending on the type of firewood and quantity ordered. We also offer delivery for commercial orders for an additional fee.