III. Industry Analysis
Humans have been burning wood since the dawn of the species. Therefore, firewood is a staple product for many families, providing warmth and a source of recreation. All year round, humans look to firewood to provide an ambiance and a source of heat and this is not expected to stop anytime soon. People look forward to firewood season and continue to buy it year after year.
The main challenge to the firewood industry is the pushback due to environmental concerns. With the increasing concerns around logging and deforestation, many individuals are using less firewood and finding alternatives. We understand that this can be a challenge to our business, but the demographics of our rural town indicate that this is not a major concern for the locals. Overall, the lumber industry continues to grow and the firewood industry is no exception.
Furthermore, [Company Name] aims to source all its firewood from local vendors who have sworn a pledge to harvest timber responsibly and take action to reforest affected areas. Considering all these factors, we expect [Company Name] to be a successful business.