II. Company Overview
This Section's Contents
You can download our Business Plan Template (including a full, customizable financial model) to your computer here.
Who is [Company Name]?
[Company Name], located in [insert location here] is a newly established property development company that specializes in residential property development for single family and multi-family homes. The company is owned and operated by a real estate development industry veteran who is well-versed in the entire property development process. [Company Name] aims to be the trusted source for affordable homes in the area.
[Company Name] is led by [Founder] who has over 30 years of experience developing residential properties. He has a bachelor’s degree in real estate and has been working for a well-known property development company for the last ten years. Prior to this, he worked as a project manager for a large construction company where he gained valuable experience managing the building process.
[Founder] began researching what it would take to create his own property development company and did a thorough analysis on the costs, market, demographics, and competition. [Founder] has compiled enough information to develop his business plan in order to approach investors.
[Company Name]’s History
Once his market analysis was complete, [Founder’s Name] began surveying the local office spaces available and located an ideal location for the property development headquarters. [Founder’s Name] incorporated [Company Name] as a Limited Liability Corporation on [date of incorporation].
Once the lease is finalized on the office space, renovations can be completed to make the office a welcoming environment to meet with clients.
Since incorporation, the Company has achieved the following milestones:
- Located available office space for rent that is ideal for meeting with clients
- Developed the company’s name, logo and website located at [website]
- Hired an interior designer for the decor and furniture layout
- Determined equipment and fixture requirements
- Began recruiting key employees
[Company Name]’s Products/Services
Below are [Company Name]’s product and service offerings:
[Company Name] specializes in designing and building new residential properties of the following types:
- Single family homes
- Multi-family apartment complexes and condominiums
- Townhomes
In addition to new home development, the company also provides property conversion and renovation services for existing homes.