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Interior Design Business Plan Template [2021 Updated]

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II. Company Overview


You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Who is [Company Name]?

[Company Name] is an interior design firm in [location] that handles residential and commercial spaces within the city, but also works on projects nationwide. It specializes in modern and contemporary styles, but also provides customized design services for any type of project.

With the integration of advanced technology, [Company Name] allows its clients to make design amendments through the eDesign service. With this technology, the clients have access to an online space designing platform that they can view to see how their actual space would look like. This also has an edit feature where they can make changes to the designer’s layout to show what they need for their space.

The company aims for beauty, functionality and excellence in every project. Thus, its team of designers are the best in their field, experienced and equipped with a high quality educational background in Interior Design and related fields. Most of all, client satisfaction is [Company Name]’s priority. It prides itself in achieving clients’ goals for their space without compromising design, quality and comfort.

[Company Name]’s History

[Company Name] was established by the entrepreneur-turned-interior-designer, [Founder’s Name].

In [year], [Founder’s Name] earned a degree in Interior Design and started accepting pro bono projects for his friends to test if he can pursue a career in the design field. His first two projects earned him high praise and future recommendations. He then went on to take the exam for the National Council for Interior Design and when he passed it with high marks, he decided to start his own Interior Design company, [Company Name].

Since incorporation, [Company Name] was able to achieve the following milestones:

  • Found a business location and signed Letter of Intent to lease it
  • Developed the company’s name, logo and website located at [website]
  • Determined equipment and fixture requirements
  • Began recruiting key employees

[Company Name]’s Products/Services

Below is [Company Name]’s initial services list:

  • Interior design: Planning and designing of indoor spaces
  • Design and build: Designing and supervision of a new space from start to finish
  • Renovation: Space improvement and remodeling
  • e-Design: Online interior design consultation that includes space design/plan, coordinating with client’s local suppliers for furniture and raw materials, and access to [Company Name]’s online space designing platform.

[Company Name] designs projects for residential and commercial properties, as well hospitality clients.

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