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Trucking Business Plan Template [2021 Updated]

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V. Competitive Analysis


You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Direct & Indirect Competitors

T4 Trucking
T4 Trucking provides truckload transportation services across North America fueled by a fleet of some 1,500 tractors, 3,000 trailers, 100 straight trucks, and 45 flatbeds. Auto OEMs in the US and Canada (Ford, GM, Honda, and Toyota) are among the company’s major customers, as well as many Tier 1 auto suppliers.

T4 Trucking offers a slate of transportation and logistics services, from short- and long-haul to just-in-time, jointly with affiliates E.D.S. (expedited delivery), RayCan Transport (truckload service in Canada and the US), and Rush Distribution Service (logistics).

Reliable Transportation
Established in 1986, Reliable Transportation is a domestic and international intermodal and door-to-door truckload transportation company operating throughout the 48 continental United States. Reliable Transporation specializes in Intermodal Drayage to and from the Chicago, Detroit, Columbus, and Atlanta ramps, and also serves the port of Savannah.

The company maintains active interchange agreements with all of the major rails, steamship lines, and equipment providers throughout its service areas, and is an active UIIA participant and a member of IANA, TCA, ATA and an EPA SmartWay Transport Partner. The company boasts over 300+ owner-operator trucks.

Chantham Trucking
Established in 1977, Chantham Trucking is a family-owned and -operated freight transportation company specializing in freight forwarding with a focus on air and expedited ground freight. It offers solutions for all industries, no matter the product commodity, size, weight, classification or deadline.

Their services include: Truckloads, Expedited Ground Services, Truck / Expedite Hotshot and Economy Shipping.

Competitive Advantage

[Company Name] enjoys several advantages over its competitors. These advantages include:

  • Location: [Company Name]’s business is not limited to its location because it transports goods and services nationwide.
  • Client-oriented service: [Company Name] will have a full-time customer service and sales manager to keep in contact with clients and answer their everyday questions.
  • Management: [Founder’s Name] has been extremely successful working in the industry and will be able to use his previous experience to provide the best sales and customer service experience. His unique qualifications will serve customers in a much more sophisticated manner than [Company Name’s] competitors.
  • Relationships: [Founder’s Name] knows many of the local leaders, business managers and other influencers within [location]. With his [x] years of experience and good relationships with business leaders in the area, he will be able to develop an initial client base.
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