Self Storage Business Plan Template [Updated 2024]

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II. Company Overview


You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Who is [Company Name]?

[Company Name] is a licensed and insured self-storage facility located in [location]. With a total of [x] storage units ranging in size, we can accommodate the storage needs of both residents and businesses in [location]. Availability, security and cost-effectiveness are the main driving factors for the success of [Company Name]. Customers are provided with a variety of short- and long-term storage options to meet their needs. And with 24/7 entry, customers may access their belongings when they need them the most. Our staff strives to develop relationships with the members of our community while providing the best service possible to each and every customer.

[Company Name]’s History

The number of businesses has grown in the past few years in [location], and housing construction has flourished. As the community grows and thrives, the need for reliable storage also increases. In [year], [Founder’s Name] decided to meet this market need by investing in a storage unit facility to provide storage services to residents and small business owners.

Upon incorporation, [Company Name] was able to achieve the following milestones:

  • Found a business location and signed Letter of Intent to lease it
  • Developed the company’s name, logo and website located at [website]
  • Determined equipment and fixture requirements
  • Began recruiting key employees

[Company Name]’s Products/Services

[Company Name] has [x] storage units in its storage facility for short- and long-term needs. Our services include:

  • Standard Self-Storage Units
  • Temperature-Controlled Self-Storage Units
  • Packing & Storage Supplies
  • Moving Services

Each unit is secured, insured, and available to the lessee 24/7. [Company Name] will be able to provide these short- and long-term storage services for the following unit sizes:

  • 5 x 5 foot storage unit
  • 5 x 10 foot storage unit
  • 10 x 10 foot storage unit
  • 10 x 15 foot storage unit
  • 10 x 20 foot storage unit
  • 10 x 30 foot storage unit
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