Veterinary Clinic Business Plan Template [Updated 2024]

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II. Company Overview


You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Who is [Company Name]?

[Company Name]’s mission is to care for the pets of [Location] with the greatest warmth and empathy possible. [Company Name] is a large veterinary clinic that will help treat dogs, cats, birds, and small mammals for a variety of concerns. We offer wellness checks, diagnostic services, minor surgeries, and end of life care. Local pet owners can depend on us to care for their animal companions and restore them to perfect health.

[Company Name] was founded by [Founder’s Name] who has had considerable experience as a veterinarian. She has worked for several clinics but did not like their working environments nor how poorly they would treat their clients. Therefore, she decided to create her own veterinary clinic that was devoted to helping animals with the greatest empathy possible.

[Company Name]’s History

After surveying the local customer base, and finding a potential location, [Founder’s Name] incorporated [Company Name] as an S-Corporation on [Date of Incorporation].

Currently, the business is being run out of [Founder’s Name] home office, but once the lease on [Company Name]’s location is finalized, all operations will be run from there.

Since incorporation, [Company Name] has achieved the following milestones:

  • Found a commercial space and signed Letter of Intent to lease it
  • Developed the company’s name, logo, social media accounts, and website located at [website]
  • Determined equipment and fixture requirements
  • Began recruiting key employees

[Company Name]’s Products/Services

[Company Name] treats the dogs, cats, domestic birds, and domestic small animals that live in the [Location] area. We offer numerous services to treat these animals and restore them to perfect health. These services include:

  • Wellness Checks
  • Vaccinations
  • Health Certificates
  • Microchipping
  • Spay and Neuter Services
  • Nutritional Counseling
  • X Ray Services
  • Dentistry
  • Parasite Control
  • Ultrasounds
  • Diagnostic Services
  • End Of Life Care
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