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House Flipping Business Plan Template [2021 Updated]

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II. Company Overview


You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Who is [Company Name]?

The [Company Name] is a new house flipping company that specializes in buying properties in [Insert Location Here], turning them into exquisite homes suitable for a better living experience. The company will operate in a professional setting, conveniently located in [Known Landmark], at the corporate center of the city.

While [Founder’s Name] has been in the real estate brokerage business for some time, it was in [month, year] that he decided to launch [Company Name]. Specifically, during this time, [Founder] met with a former friend, an architect, who has had successful projects related to building renovations and restorations. After discussing the business at hand, [Founder’s Name] clearly understood that there is a need for this business in his hometown and would enjoy significant success.

Now, [Founder’s Name] and everyone at [Company Name] is changing the game in the housing buying and selling industry, giving second chances to old properties and making people’s dream houses become a reality.

[Company Name]’s History

In [month, year], [Company Name] launched its first project in [Location]. It started off with a small house in one of the City’s most popular towns and has now sold over 30 flipped houses in a span of [insert years established].

Since incorporation, the Company has achieved the following milestones:

  • Acquired the perfect location for their headquarters
  • Redesigned 50+ houses
  • Sold over 30 in just [insert number of years]
  • Began recruiting key employees
  • Has built design teams that have different specialties

[Company Name]’s Products/Services

[Company Name] will be able to provide clients with the following services:

  • Personalize house designs (both interior and exterior)
  • Property restoration or renovation
  • Project cost evaluation
  • Broker opinion of valuation
  • Marketing property for lease/sale
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