Bakery Business Plan & Example
If you want to start a bakery or expand your current bakery, you need a business plan.
The following sample bakery business plan template gives you the key elements to include in a winning business plan. It can be used to create a business plan for a dessert bakery, bread bakery, cake bakery, and other businesses that sell baked goods.
Bakery Business Plan Sample
Below are links to each of the key sections of your bakery business plan:
- Executive Summary – In the Executive Summary, you will provide a high-level overview of your business plan including a brief description of your company, your products or services, your target market, and your business goals.
- Company Overview – The Company Overview section will include a company description, company history, and the ownership structure of your business.
- Industry Analysis – In the Industry Analysis, provide an in-depth look at the bakery industry including trends, competition, and growth potential.
- Customer Analysis – The Customer Analysis is where you will describe your ideal customers including their demographics and buying behaviors.
- Competitive Analysis– In the Competitive Analysis, you will compare your business to your closest competitors and provide an analysis of their strengths and weaknesses.
- Marketing Plan – In the Marketing Plan, you will flush out your marketing strategy for reaching your target market. This should include your marketing mix, your sales and distribution strategy, and your pricing strategy.
- Operations Plan – Your Operations Plan will include a description of your bakery, your production process, and your operations team.
- Management Team – The Management Team section will include descriptions of your co-founders and key management members.
- Financial Plan – A comprehensive Financial Plan will include realistic financial projections and financial statements including an income statement, balance sheet, and cash flow statement.
