Travel Agency Business Plan Template [Updated 2024]

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II. Company Overview

You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Who is [Company Name]?

[Company Name] offers international travel packages for travel enthusiasts living and working in [Location]. The company offers a wide selection of vacation packages, from adventures to sightseeing to food-themed trips. [Company Name] aims to satisfy the travel needs of any traveler.

It offers a wide selection of destination services from top national and international cities, island getaways and small, hidden gem vacation spots. Its services will span North America, Latin America, Asia, Europe and the Pacific Islands.

[Company Name] is a travel agency that prioritizes the needs of its clients and focuses on providing the best, most authentic travel experiences. The company’s service offering will hinge around quality service and product offerings.

[Company Name]’s History

[Company Name] was founded by best friends, [Founder 1] and [Founder 2] who love to travel. [Founder 1’s first name] and [Founder 2’s first name] have been travelling together for years and found a common denominator to all the travel agencies they have tried. They were either overpriced and not really worth it, or didn’t offer exciting deals. This is when they realized that a lot of people have been travelling without truly fully experiencing the place and the culture.

In [Month, Year], [Founder 1] and [Founder 2] launched [Company Name], creating travel experiences based on their personal experiences and were carefully curated to meet the most lofty expectations.

Since incorporation, the Company has achieved the following milestones:

  • Found office space and signed Letter of Intent to lease it
  • Developed the company’s name, logo and website located at [website]
  • Established an online presence on major social media networking sites]
  • Developed service menu and pricing model
  • Recruited full-time assistant

[Company Name]’s Products/Services

[Company Name] will be able to provide the following services:

  • U.S. Travel Packages
  • International Travel Packages
  • Sightseeing and Food exploration packages
  • Luxury Travel
  • Group and Solo Packages
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