Social Enterprise Business Plan Template [Updated 2024]

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I. Executive Summary


You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Business Overview

[Company Name] is a new social enterprise located in [location]. Our mission is to help local unemployed residents build essential job skills. Funding will come from donations, grants, and the sale of second hand clothes and goods. The profits from our sales will go directly towards funding and developing courses and programs that will teach at-risk residents important skills that will help them in a variety of career paths.

Products And Services

Our main goal is to provide courses and programs that teach unemployed residents skills they need to get back into the workforce. These courses will be offered for free so that there is no barrier to them getting the education they need. Some example courses we will offer include:

  • Programming
  • Marketing
  • Data entry
  • Microsoft Office

In order to fund these courses, we will use the profit we earn from selling used clothes and wares in our thrift stores. Some of the used items we will sell in our stores include:

  • Books
  • Clothing
  • Dinnerware
  • Jewelry
  • Furniture
  • Toys and games

Customer Focus

[Company Name] will serve the residents living in [location] and the surrounding areas. The demographics of these residents are as follows:

  • 57,827 residents
  • Average income of $44,700
  • 52.8% married
  • Unemployed: 15%
  • Below Poverty Line: 7.1%
  • Median age: 38 years

The demographics of our town show that the unemployment rate is much higher than the national average despite there being good opportunities available for work. We believe that a skill gap is a major cause of this, and we are setting out to fix that by providing free skill-building courses.

Management Team

[Company Name] is led by [Founder’s Name], who has a track record of success with social enterprises. His whole life, [Founder’s Name] has been dedicated to doing work that helps the community. For [X] years, he was the Chief Operations Officer of a microlending business that has helped fund the dreams of hundreds of entrepreneurs across the world. During this time, he learned the operations and management aspects of running such an enterprise and therefore knows how to run a similar business.

Over the past few years, he noticed that local unemployment rates were rising higher and higher. When discussing the issue with local leaders and entrepreneurs, he found that a major part of the problem was a skill gap. That’s when he developed the idea to create a store that will help fund courses to teach local residents essential skills they need for a better career.

Success Factors

[Company Name] is uniquely qualified to succeed due to the following reasons:

  • There is a massive need to serve the unemployed in our community. Doing so will increase the quality of life, decrease unemployment and job vacancy rates, and decrease crime rates.
  • There is no other local organization supporting this critical need.
  • The management team has a track record of success achieving the goals of our company and other organizations for which we have worked.
  • Members of our community fully support and believe in our mission.

Financial Highlights

[Company Name] is currently seeking $570,000 to launch. Specifically, these funds will be used as follows:

  • Store design/build: $200,000
  • Classroom design/build: $100,000
  • Equipment: $50,000
  • Working capital: $220,000 to pay for marketing, salaries, and lease costs until [Company Name] reaches break-even

Top line projections over the next five years are as follows:

Financial SummaryFY 1FY 2FY 3FY 4FY 5
Revenue$560,401 $782,152 $1,069,331 $1,379,434 $1,699,644
Total Expenses$328,233 $391,429 $552,149 $696,577 $776,687
EBITDA$232,168 $390,722 $517,182 $682,858 $922,956
Depreciation$7,000 $7,000 $7,000 $7,000 $7,000
EBIT$225,168 $383,722 $510,182 $675,858 $915,956
Interest$6,016 $5,264 $4,512 $3,760 $3,008
Pre Tax Income$219,152 $378,458 $505,670 $672,098 $912,948
Income Tax Expense$76,703 $132,460 $176,985 $235,234 $319,532
Net Income$142,449 $245,998 $328,686 $436,864 $593,416
Net Profit Margin25%31%31%32%35%
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