Skating Rink Business Plan Template [Updated 2024]

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II. Company Overview


You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Who is [Company Name]?

[Company Name] is [Location]’s first indoor ice skating rink. The rink will be a refreshing source of winter recreation that families and individuals can enjoy all year-round. The company will provide various ice sports lessons for all ages and ability levels. Customers can also pay for open skate sessions or rent out the facility for private events.

[Company Name] was founded by [Founder’s Name], a former professional hockey player turned entrepreneur who has identified a need for an ice rink in [Location]. [Founder] has fond memories of spending time with his family and friends at the local ice rink in his hometown as a child. Upon retiring from a successful hockey career, he moved to [Location] where he discovered there was no ice rink within a 100-mile radius.

[Founder] began researching what it would take to create his own skating rink company and did a thorough analysis on the costs, market, and demographics in the area. [Founder] has now compiled enough information to develop his business plan in order to approach investors.

[Company Name]’s History

Once his market analysis was complete, [Founder’s Name] began surveying the local vacant lots available for sale in the area and located an ideal location for the skating rink.

[Founder’s Name] incorporated [Company Name] as a Limited Liability Corporation on [date of incorporation].

Once the contract is finalized on the property, construction can begin to build-out the facility.

Since incorporation, the company has achieved the following milestones:

  • Located available property for sale or lease ideal for building a skating rink.
  • Developed the company’s name, logo, and website located at [website].
  • Hired a general contractor for the build-out of the facility.
  • Begun recruiting key employees.

[Company Name]’s Products/Services

Below are [Company Name]’s product and service offerings:

  • Hockey Lessons
  • Figure Skating Lessons
  • Exercise Classes
  • Food & Beverages
  • Ice Skate Rentals
  • Ice Skate Sales
  • Ice Rink Rentals
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