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Lawn Care Business Plan Template [2021 Updated]


VII. Operations Plan

This Section's Contents

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Functional Roles

The Company intends to employ [X] landscape experts, [Y] administrative assistants, and [Z] landscape teams. The company may have to add more people during peak seasons. [Company name] anticipates having [X] customers on a weekly basis.

In order to execute on [Company Name]’s business model, the Company needs to perform several functions. [Company name] anticipates using the services of X employees, divided into the following roles:

Service Functions

  • Lawn care and maintenance (cutting, edging, and trimming)
  • Landscape design
  • Arborist Services
  • Commercial Landscaping

Administrative Functions

  • General & administrative functions including legal, marketing, bookkeeping, etc.
  • Sales Manager
  • Customer service


[Company name]’s long term goal is to become the number one landscaping provider in the [location] area. We seek to be the standard by which other providers are judged. We also would want to expand our reach by extending our services to nearby cities. We seek to do this by ensuring customer satisfaction and developing a loyal and successful clientele.

The following are a series of steps that lead to our vision of long-term success. [Company Name] expects to achieve the following milestones in the following [xyz] months:

[Date 1]Finalize lease agreement
[Date 2]Design and build out [Company Name]
[Date 3]Hire and train initial staff
[Date 4]Kickoff of promotional campaign
[Date 5]Launch [Company Name]
[Date 6]Reach break-even

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