II. Company Overview
This Section's Contents
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Who is [Company Name]?
[Company Name] is a new residential HVAC company located in [location]. We will provide numerous services to ensure the residents of [location] remain comfortable in their homes. Some of these services include the repair and installation of furnaces, air conditioning systems, and hot water tanks. Customers can expect speedy and high-quality work paired with friendliness and excellent customer service.
[Company Name] is led by [Founder’s Name], who has worked in the HVAC industry for [X] years. He started his career working for a local HVAC competitor but eventually broke off as an independent contractor. After years of experience and developing a loyal customer base, [Founder’s Name] is ready to establish his own HVAC company and manage other contractors.
His time as an employee and independent contractor gave him in-depth knowledge of all sides of the HVAC business (including marketing and operations). He also has perfected his skills and maintained a large, loyal client base. His knowledge, skills, and prior client base will all prove invaluable to starting up the business.
[Company Name]’s History
[Founder’s Name] incorporated [Company Name] as an S-corporation on [date of incorporation]. Soon after, he identified a potential office space and vehicles to grow his fleet. Though the business is currently being run out of his home, all operations will run out of the office space once he has signed a lease. He and the other staff will also conduct all work through company vehicles once they are purchased.
Upon incorporation, [Company Name] was able to achieve the following milestones:
- Found a business location and signed a Letter of Intent to lease it
- Developed the company’s name, logo, and website located at [website]
- Determined equipment and supplies needed
- Identified potential work vehicles to purchase
- Began recruiting key employees
[Company Name]’s Products/Services
[Company Name] provides numerous services that help to keep the homes of [location] comfortable. These services include the installation and repair of the following:
- Air conditioning systems
- Hot water tanks
- Air filtration systems
All services will be priced based on the effort involved and the equipment required. However, all pricing will be moderate and remain competitive with our competitors.