I. Executive Summary
This Section's Contents
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Business Overview
[Company Name] located at [insert location here] is a new escape room focusing on providing a range of puzzle and adventure-based games. The Company will offer an entertaining problem-solving experience in a relaxed, friendly, and safe environment.
The Company’s primary service includes providing a range of puzzles, riddles, adventure games, mystery rooms, and challenges, all in one place. The Company aims to become the number one adventure destination for consumers in [location].
Products Served
The Company will provide the following services to its customers:
- Puzzle games
- Role-playing games
- Military operations missions
- Questing
- Scavenger and Treasure Hunts
- Augmented Reality and Virtual Reality Gaming
Customer Focus
[Company Name] will primarily offer its service to the residents living within a 20-mile radius of the business location. The escape room will be located in a growing community of young professionals. As these types of adventure activities are favored by Gen Z and Millennials, the escape room will enjoy a robust market.
Management Team
[Company Name] is a family-owned escape facility that is owned by [Founder’s name] and his immediate family members. The business will be managed by [Founder’s name] and his son [insert name]. [Founder] has over xx years of experience in adventure entertainment, having led adventure tours all across the US prior to starting his own escape room facility. His in-depth knowledge and expertise will help [Company name] favorably compete with other entertainment options in the area.
Success Factors
[Company Name] is qualified to succeed due to the following reasons:
- Escape rooms are exploding in popularity, and many young professionals and tourists want to experience these real-life adventures. In addition, the company surveyed local business owners and received highly positive feedback pointing towards a demand for adventure experiences as team building activities, and an excitement about using these services after the escape room launches.
- The Company’s location is in a high-volume retail area and will thus be highly convenient for a significant number of consumers.
- The management team has a track record of success in the entertainment sector.
- The escape room business is a proven business model and has succeeded in communities throughout the nation.
Financial Highlights
[Company Name] is currently seeking $150,000 to launch its escape room. Specifically, these funds will be used as follows:
- Escape room design/build: $25,000
- Working capital: $125,000 to pay for marketing, salaries, and lease costs until [Company Name] reaches break-even
Top line projections over the next five years are as follows:
| Financial Summary | FY 1 | FY 2 | FY 3 | FY 4 | FY 5 |
|---|---|---|---|---|---|
| Revenue | $560,401 | $782,152 | $1,069,331 | $1,379,434 | $1,699,644 |
| Total Expenses | $328,233 | $391,429 | $552,149 | $696,577 | $776,687 |
| EBITDA | $232,168 | $390,722 | $517,182 | $682,858 | $922,956 |
| Depreciation | $7,000 | $7,000 | $7,000 | $7,000 | $7,000 |
| EBIT | $225,168 | $383,722 | $510,182 | $675,858 | $915,956 |
| Interest | $6,016 | $5,264 | $4,512 | $3,760 | $3,008 |
| Pre Tax Income | $219,152 | $378,458 | $505,670 | $672,098 | $912,948 |
| Income Tax Expense | $76,703 | $132,460 | $176,985 | $235,234 | $319,532 |
| Net Income | $142,449 | $245,998 | $328,686 | $436,864 | $593,416 |
| Net Profit Margin | 25% | 31% | 31% | 32% | 35% |
