Commercial Cultivation Business Plan Template [Updated 2024]

V. Competitive Analysis

You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Direct & Indirect Competitors

AgraFarm
AgraFarm is one of the largest raw food manufacturers in the U.S., owning a 15,000 acre farm for agriculture. It has well-established connections with the big FMCG companies and has been thriving in the industry for 12 years. It also has automated equipment and machines, which helps in improving its operations and reducing costs. AgraFarm is also known for delivering large orders at the right time without delay.

BDA Farms
BDA Farms was established in 1998. BDA Farms is a very well-known company who provides good quality raw food to the companies. It provides multiple categories of raw food (pulse, soybeans, and corn) majorly to local companies and retailers. Moreover, it has a very good brand value, and its product packaging is second to none. BDA Farms is located in [location], and it has a very effective distribution and supply chain network.

SoyFarms
SoyFarms was initially a Soybean producer company and then it branched out into the other segments. SoyFarms is now one of the ten largest soybeans producers in the U.S. The Company’s packaging and processing units are located in [location]. It has recently acquired two tea estates with a very high production capacity. With this acquisition, SoyFarms has also joined the elite club of tea companies, which have already made their foray into the soybeans plantation business.

Competitive Advantage

[Company Name] enjoys several advantages over its competitors. These advantages include:

• Management: The Company’s management team has years of business and marketing experience that allows them to market and serve customers in an improved and sophisticated manner than the competitors.
• Relationships: Having lived in the community for xx years, [Founder’s Name] knows all of the local leaders, media, and other influencers. As such, it will be relatively easy for [Company Name] to build brand awareness and an initial customer base.
• Quality products at affordable pricing: The Company will provide quality products at affordable pricing, as it has high-quality equipment and uses the latest techniques.
• Good Packaging: [Company Name] will utilize product-oriented packaging materials that can reduce the damage in the products at the time of supply.