III. Industry Analysis
You can download our Business Plan Template (including a full, customizable financial model) to your computer here.
[Company Name] competes against small, individually owned Chiropractic clinics and major regional or national chains. The market size, measured by revenue, of the Chiropractors industry in the US, is $18.5 billion. The market size of the Chiropractors industry in the US increased faster than the Healthcare and Social Assistance sector overall. The Chiropractic industry is indeed growing despite the limitations in insurance coverage.
The market size of the Chiropractors industry in the US has grown 2.6% per year on average. As the most established form of alternative medicine in the United States, the Chiropractors industry has been positively influenced by favorable demographic trends, healthcare reform and a growing acceptance of alternatives to traditional medicine. Chiropractors are expected to retain and acquire patients interested in drug-free, alternative care, as well as those desiring integrative care. Chiropractors have begun to partner with other healthcare providers through multidisciplinary practices, and these integrative care services will reach a larger client pool.