III. Industry Analysis
The butcher industry has done well over the past few decades and is expected to see continued success. Meat is a staple of the American diet, and there is no expectation that this will change anytime soon. According to Grand View Research, the meat market is expected to expand at an annual growth of 3.5% over the next five years, showing that there is still a strong demand for meat.
Furthermore, many Americans are nostalgic for neighborhood butcher shops. [Company Name] will provide this ambiance to every customer that walks in. No matter where they are from, each customer will feel like they are part of the neighborhood.
The only challenge to butcher shops is the increasing popularity of plant-based diets. As the world looks for ways to be healthier and more environmentally friendly, consumers are looking for food items that have a lesser impact on the Earth. To respond to this challenge, [Company Name] will provide plant-based meats in the future, but they are not on the menu as of yet.