Vacation Rental Business Plan Template [Updated 2024]

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II. Company Overview


You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Who is [Company Name]?

[Company Name] is a vacation rental company that is located in [Area], that rents residential properties in the heart of [Area] for vacation accommodations. They are conveniently located near known landmarks, and are accessible to travelers who want a cozy place to spend their nights after touring around the area’s popular destinations.

[Company Name] offers top-rated yet affordable vacation homes that can be rented for as long as the customers need. It offers bed and breakfast-style rooms as well as whole house rentals. Many of these accommodations are pet and children-friendly, which positions them as being a home away from home.

[Company Name]’s History

In [month, year], [Founder’s Name] founded [Company Name]. [First name] has been in the real estate brokerage business for some time, when he met with an old friend, an architect, who has had success with residential renovations and restorations. This friend encouraged him to pursue his business idea of renting beautiful vacation accommodations in key cities. [Founder’s Name] clearly understands the need for vacation accommodations in [Location], and because of his real estate experience, is well positioned to enjoy significant success.

Since incorporation, the Company has achieved the following milestones:

  • Acquired a centrally-located office from which to operate [Company Name] headquarters
  • Began recruiting key employees
  • Acquired rental contracts with 10 different residential properties

[Company Name]’s Products/Services

[Company Name] will be able to provide its clients with 5 different property types:

  • Cabin
  • Waterfront property
  • City dwelling
  • Mountain getaway
  • Bed and breakfast accommodations

These properties are available for overnight to a few days stay. They are also available for monthly rentals, depending on the customers’ needs. [Company Name]’s whole-property accommodations provide guests with a more private, and more homey vacation experience, while its bed and breakfast accommodations are ideal for solo travelers or those who enjoy interacting with other guests.

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